JOE SHAIN CEO / allscope direct
Joe Shain, CEO of Allscope Direct, has been an influential force in the direct marketing industry throughout his 25-year career. He is widely recognized as a thought leader and a principal architect in the field. Instrumental in the development of DRTV’s integration in mainstream brand marketing, commonly called “Brand DR”, he continues to innovate and peer into the future of the Direct Response media’s rapid evolution.

Joe’s track record of innovation and performance advances Allscope’s position in the response media industry, enabling ambitious clients of all sizes to gain market share and profitability by marshaling the power of ROI driven media.

+ Lives and breathes direct response
+ Great conversationalist
+ Enjoys his time away from the city